Ad request An ad request is sent by client-side code (such as GPT on a webpage) to an ad server. An ad request typically is transmitted to the server in the form of an HTTP or HTTPS request. The request is the first step of ad serving. Ad serving The process by which DFP chooses the best ads to serve…
There are two types of galleries. Different advertising sizes and behavior are offered depending on the gallery type chosen. Slideshow Gallery Advertising Slideshow galleries display inline. They include the dots/number style, thumbnail style and paginated thumb style. By default, all IAB ads on a slideshow gallery page refresh as a user advances through the slideshow gallery. In addition to the…
Article page ad units are driven by the editorial categorization of the content. The category system can be configured to assist in choosing the correct primary advertising category as well as tie articles to landing pages so that the articles and landing page ads can be targeted together as a group. Primary Categories While you can choose multiple categories on…
The Rayos Platform supports Google’s Ad Manager ad server and uses IAB standard ad placements. Ads will appear across desktop and mobile web devices on your responsive web site. Once you provide us admin access to you Ad Manager account, the Rayos Team will complete the initial work to set up ads on your site as described below.The following ad…
How Ad Serving Works Standard Ads are hosted in the ad server. When the ad code is loaded on the website, it looks to the ad server for the appropriate ad to run in that slot. Advanced Ads (Third Party) are hosted by the third party. When the ad code is loaded on the website, the ad server reaches out…